How To Sell Yourself As a Content Creator: 4 Expert Tips To Pitching Yourself For Campaigns
Are you a content creator? You may be, but not everyone knows it!
It’s no secret that everything has changed when selling yourself as a content creator today compared to a few years ago.
For example, Instagram was once an easy way to grow your following, posting a few photos and three-word captions. These are now outdated methods of gaining followers on the popular photo-sharing app.
In this article, we will cover 4 ways you can help to sell yourself as a content creator.
These tips are perfect for bloggers and aspiring influencers, and each one is designed to help you to better sell yourself as a content creator.
Start by identifying your niche
What makes you different from the other creators?
What knowledge or skills do you possess that most others don’t?
You should be able to talk about your niche and why you are passionate about it, so why not start by sitting down and figuring out which niche you would like to work in.
Figure out who the key players are in your niche
After you have identified your niche, it is time to figure out the key creators in that specific niche.
This may take a little bit of digging on social media and through other mediums where these creators are active.
Who do they follow?
What posts do they interact with more than others?
Do they like to post about certain things or post content across a few different niches?
It’s also worth reaching out to these creators and starting a conversation, you never know where it might lead!
Know your demographics
Do you know more about your audience than basic demographic information?
What brands do they love, what jobs do they have, and their struggles- the very things that make them human.
To succeed when selling yourself as a creator these are all factors to consider when creating content for whoever’s following you.
Nail Your Brand Pitch
You can’t just wait for the brand of your dreams to come knocking. You need a strategy and a plan to work with your favourite brand.
You want to show the brand that you are the creator that they need to grow their business.
Having your engagement metrics ready is a huge plus when pitching to brands.
Remember, brands work with so many creators so to stand out you need to be clear about what you bring to the table.
Practice your pitch regularly and have it ready to go with up-to-date numbers, you never know what’s around the corner!
Get Started Now!
What is your end goal? Is it to focus on being a social media influencer, or maybe you’re trying to grow an audience for your blog and influence through other platforms.
If getting brand collaborations is on your list, then start by putting yourself out there in all aspects of life: consistent social media posts, networking events, even sparking up conversations with your favourite influencers.
2022 will be here before long; don’t miss this opportunity to get started now so that 2021 can become the year where you take your personal brand to the next level!
We know how hard it can be for influencers to get noticed in an ever-increasingly crowded space.
That’s why we offer services tailored specifically towards helping you succeed when selling yourself as an influencer.
Get in touch today to start working with the brands you love!